This November is likely to be a record breaking month for mobile smartphone shopping with 10bn predicted to be spent this year. Meanwhile overall spending across all devices is predicted to top 20bn.

The behaviour of online consumers in recent years has been shaped by Black Friday, an event imported from the United States where retailers offer large discounts on their items. Unlike the high street where peak times tend to be the run up to Christmas and the January Sales people are understandably keen to purchase presents online in November to take advantage of low prices.

All this extra spending on online purchases will certainly increase the demand for storage and distribution facilities and bring added pressure to capacities. So how can you adapt your warehouse space to this demand?

Fortunately, there are several ways including the introduction of mezzanine floors to maximise unused headroom. Investing in additional racking and shelving will also help increase storage space significantly. Investing in double racking for example will mean pallets can be stored two deep.

If space is restricted then you could consider reducing the number of access aisles to further increase pallet storage capacity.